Shinae Park is a fashion designer of Korean origin, who since 1993 lives in Mexico City. In 2016 he decided to launch his homonymous brand, starting in August the creation of his first collection called SSOM.
As a mark of Mexican designer, SHINAE PARK seeks to link contemporary oriental culture (Korea) and western culture in everyday life, translating it into timeless and functional garments that evoke different sensations through their silhouettes, textures and colors.
The connection between the alternative and neutral concept.
The brand has created a style based on oriental silhouettes paying homage to the inheritance of the designer who offers a sophisticated vision of practical, simple and functional garments in exclusive natural and noble fibers such as cotton and linen using a palette of neutral tones.